Behavioral data isn’t just for e-commerce anymore. Thanks to advances in in-store technology, physical retailers can now capture the same kind of insights into how shoppers move, pause, browse and ...

Businesses are generating vast amounts of event data across clouds, applications, and 3rd party SaaS. Too often this data is siloed, sampled, and thrown out to save cash. But here’s the thing: The ...

Customers say they want them, vendors are scrambling to provide them, and opinions vary as to how to set them up correctly. They are XML databases, a way to store, search, and retrieve all that ...