Constellation Brands, which distributes beers including Modelo, Corona and Pacifico, has surfed a wave of spending by ...

Forbes contributors publish independent expert analyses and insights. Don Tse is a beverage alcohol writer covering business and innovation. In June 2023, Modelo Especial overtook Bud Light to become ...

Modelo Especial has officially become the bestselling beer in the U.S., surpassing Bud Light among brews purchased at supermarkets and convenience stores. The fact that the Mexican import beat the ...

Person pouring beer from tap into glass - M-Production/Shutterstock An effort two decades in the making has finally come to fruition for Anheuser-Busch. Despite being ...

Modelo Especial held its title as the top-selling beer on a dollar basis in the U.S. for the second month in a row in June. The Mexican lager has generated more dollars than any other beer brand in ...

Michelob Ultra and Modelo Especial are battling it out to be America's top-selling beer. Modelo Especial has been the top-selling beer since it took the top spot from Bud Light in 2023. However, ...

America's top-selling beer is no longer American. Modelo Especial, the Mexican lager brewed near Mexico City by Constellation Brands, became the top-selling beer in May, overthrowing Bud Light from ...

Modelo Especial beer is expanding its advertising creative beyond featuring celebrities and athletes in a campaign designed to resonate with everyday “fighters.” Titled “Mark Of A Fighter,” four ...