Google is updating the GA4 custom report builder with the ability to add dimensions and metrics that are important to your business. The official Google Analytics changelog reads: “You can now add ...

Google Analytics 4 adds 30 new ecommerce dimensions and metrics. New dimensions provide more granular product data. Metrics include new ecommerce calculations. Google Analytics 4 expands ecommerce ...

Google Analytics 4's new metrics can reveal more nuanced, time-dependent insights. While marketers have been working to update their Google Analytics accounts to the latest iteration, GA4, Google has ...

Data analysis is important for nearly every business. And while there are many tools on the market, perhaps one of the most popular is Google Analytics. A few years ago, Google released Google ...

Monitor and improve your organic traffic with Google Analytics 4. Learn key dimensions and metrics to assess your organic search performance. With Google Analytics 4 (GA4) reports, you can better ...